Spain to ban chocolate and ice cream ads for children, as a measure against obesity

Spain’s Minister of Consumption, Garson, announced on the 28th that he will ban advertising of unhealthy foods and beverages for children, such as chocolate, biscuits and ice cream. It is said to be part of measures against obesity.

Regardless of nutritional content, the regulations ban chocolates, sweets, energy bars and drinks, cakes, biscuits, juices, ice cream, etc.

The enforcement requires the approval of the Cabinet, and it covers advertisements on TV, radio and movie theaters for children under the age of 16, as well as advertisements on the Internet such as exchange sites and mobile apps.

According to statistics, in Spain, 40.6% between the ages of 6-9 are overweight and 17.3% are obese.

On the other hand, the head of the Spanish Food and Beverage Industry Federation, an industry group, strongly opposes that “manufacturers are being unjustly attacked without grounds.”

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